Alaska Milk Corporation (AMC) proudly celebrates its 49th year anniversary today, 21 September 2021.
For almost five decades, AMC has been nourishing Filipino dreams by providing affordable and nutritious products in the Philippines. In fulfilling its company purpose, AMC works in partnership with various stakeholders to deliver its signature alaga (care) to different communities nationwide. One important stakeholder is the Office of the Vice President (OVP) of the Philippines, Maria Leoneor “Leni” Robredo, who AMC has recently worked with on major livelihood and nutrition projects.
As part of the anniversary celebration, AMC paid a courtesy call to the Vice President. Newly appointed AMC Managing Director Mr. Tarang Gupta led the small delegation, accompanied by Corporate Affairs Director Atty. Maria Angela Esquivel and Public Affairs and Dairy Development Manager Mr. Kurt Cendana.
The visit was a chance to look back on the partnership between AMC and the OVP, particularly the AlasKabuhayan Livelihood and Nutrition project set up in San Jose Del Monte, Bulacan and the Municipalities of Carles and Concepcion in Iloilo. A total of 97 entrepreneurs and would-be entrepreneurs in the said areas participated in demonstrations earlier this year, learning easy-to-cook recipes for their food businesses.
“I’d like to congratulate Alaska Milk Corporation on its 49th anniversary and for its unwavering support to the OVP’s programs to uplift the lives of the marginalized. These kinds of public-private partnerships accelerate the development and empowerment of communities,” said Vice President Robredo.
The meeting also discussed AMC’s new Dairy Training and Development Program (DTDP), a five-year partnership with the National Dairy Authority that seeks to improve the technical, entrepreneurial, and management skills of Filipino dairy farmers. The trainings will be carried out by the Dairy Training and Research Institute (DTRI) of the University of the Philippines Los Baños and Agriterra Philippines. This year, AMC aims to train 100 dairy farmers in South Luzon as part of its pilot program, with the hope of improving milk quality, milk production, and animal nutrition in dairy farms and cooperatives.
“Today is a wonderful day to reflect on our great past, cherish the present, and look forward to the future. Forty-nine years of providing affordable nutrition in the Philippines is truly remarkable,” shared Mr. Gupta.
Aside from AlasKabuhayan and the DTDP, AMC is continuing its mission to provide Filipino families with sustainable nutrition and livelihood programs such as the AlasKalusugan milk feeding program, the AlasKalikasan wrapper redemption program, and the AlasKarunungan digital literacy program. AMC aptly calls these programs the AlasKaunlaran Corporate Social Responsibility (CSR) Programs, as it sees its projects as a gateway to the development of entrepreneurs, farmers, children, and the environment. These are also in line with AMC’s mission to be a reliable partner of the government in nation building.
Recently, the AlasKaunlaran CSR Programs won two regional awards: the Asia Responsible Enterprise Awards (AREA) and the Asia Corporate Excellence & Sustainability (ACES) Awards for AMC’s commitment to social responsibility, community-driven development, and meaningful partnerships.
“We thank all our partners, customers, consumers, and the general public for their support throughout the years. We look forward to Alaska’s 50th anniversary next year,” added Mr. Gupta.
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